As today’s workforce leverages mobile devices as a normalized aspect of information access, the growth of mobile content consumption is reshaping how ethics and compliance practitioners innovate their program strategies.
Research shows mobile enablement can increase workforce engagement by embedding key topics and core principles at the fingertips of colleagues worldwide. Mobile enablement promotes a two-way dialogue, which is an important component of critical listening, knowledge retention and promoting an engaged workforce.
Driving an ongoing dialogue around E&C priorities is often a challenge for organizations that are dispersed geographically and have job-function barriers. For example, organizations with a large presence in certain sectors--manufacturing, retail and hospitality, shipping, mining, construction and energy--struggle with reaching their offline and remote populations in a scalable format. Eliminating barriers to accessing information allows E&C pros to innovate and expand their program reach in a sustainable and measurable forum.
Here’s what we’ve discovered about mobile adoption, and why E&C programs everywhere should consider embedding a mobile-enablement strategy:
1. Empower employees to navigate risk in real-time
Mobile enablement supports employees in navigating risk in real-time, providing quick access to critical information through mobile apps on tablets and other devices. High-risk situations identified via geotags can prompt or notify colleagues of policies that may be pertinent to certain regions and sensitivities that may pose risks to employees there. LRN's Ben DiPietro gave relevant examples of when employees may need to be notified through mobile during a distinct work situation.
2. Keep E&C priorities top of mind
Research shows reminders and push notifications help keep the immersion in compliance and ethics priorities top of mind for employees. An organization implementing its code of conduct across quarterly topic themes may decide to advance a dialogue around workplace respect or revision to a policy or regulatory change such as the recent GDPR rollout. These topics can be launched quickly via mobile, providing an opportunity for instant engagement and feedback.
3. Make ethical dilemmas and scenarios real
Two-way dialogue and peer-to-peer activities are important components of reinforcing and contextualizing E&C programs. Taking ethical dilemmas and scenarios and bringing them to life through gamified learning—accessible through mobile—can drive a competitive learning spirit. Mobile is not only helpful with accessing critical information but also with sharing learning scenarios. A gamified training approach can encourage the workforce to access and absorb critical information often, and employees may be more likely to check live updates to leaderboard scores.
One of our partners, CMS Energy, tested gamified learning with its field salesforce a few years ago as an optional pilot approach to its focus on conflicts of interest. Finalists competed for a new iPad mini. Even though the gamified learning format was optional, the skyrocketing engagement sent a strong message about the power of social learning. Easing accessibility to progressive learning formats through mobile can increase participation, real-time discussion and promote greater relevance between the policy guideline and application in context.
The workforce is moving away from desktops and laptops to mobile devices; we continue to see this shift with more and more LRN partners, including a large pharmaceutical company and a large technology company. Their employees rapidly are adopting mobile devices as a compliment to desktops and other traditionally dominant technology. In fact, the pharmaceutical company reported 50% of its workforce uses its E&C platform on tablet devices; its IT organization reports tablet usage of 19%.
Staying current with workforce trends is essential and the E&C program must prepare for this shift to mobile. Mobile devices are not only a crucial distribution platform for compliance education, they contribute to progress monitoring and data capture of attestations and required certifications. Courses should be mobile-ready; there are now mobile-ready apps of E&C concepts, including LRN’s own Catalyst Connect.
Click here to learn how you can increase workforce engagement by building a compliance program with a mobile focus.